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OOTD video template for tops & outerwear

street · casual · shown on a charcoal fitted pinstripe shirt · 13 seconds

1.2M views

13-second video · 720p · 1 credit per second

Background

Where the video is shot.

Your product

Works with tops & outerwear. Add all your photos here. For best results, include the front and back of your garment.

Drag photos in, or click a box.

Pick a model

About this template

A 13-second vertical OOTD video in 18 shots, shown here on a charcoal fitted pinstripe shirt. Setting of the original: an open-sided urban parking deck with a broad concrete driving lane, rows of compact cars and SUVs, heavy square pillars and a dense canopy of exposed steel trusses and utility pipes, washed in honey-gold late-afternoon sunlight slanting from the side and casting long angular shadows across the warm grey floor, with vivid red vehicles punctuating the mostly white and silver rows. A reel like this received 1.2M views on Instagram.

Shot by shot

  1. 0.0–0.8s Shins up, fixed camera: turns to look back over her left shoulder.
  2. 0.8–1.5s Thighs up, fixed camera: turns her head to her left.
  3. 1.5–2.5s Thighs up → Hips up, fixed camera: raises her left hand to touch her hair.
  4. 2.5–3.6s Thighs up, fixed camera: adjusts her hair at the nape.
  5. 3.6–4.3s Thighs up, fixed camera: opens a small white tube with both hands.
  6. 4.3–4.9s Shins up, head out of frame → Thighs up, head out of frame, camera tilts: walks away from the lens.
  7. 4.9–5.7s Thighs up, fixed camera: pulls her ponytail to the side, then releases it.
  8. 5.7–6.5s Full body, fixed camera: pulls a phone from her handbag.
  9. 6.5–6.9s Thighs up, fixed camera.
  10. 6.9–7.5s Thighs up, fixed camera.
  11. 7.5–8.2s Thighs up, fixed camera: holds an over-the-shoulder pose.
  12. 8.2–9.8s Hips up, fixed camera: brushes her hair back with her right hand.
  13. 9.8–10.9s Thighs up, fixed camera: lowers her left hand from her neck to her hip.
  14. 10.9–11.6s Thighs up, fixed camera: applies lip color to her lower lip.
  15. 11.6–11.9s Full length, head out of frame.
  16. 11.9–12.3s Full length, head out of frame, fixed camera.
  17. 12.3–12.6s Full length, head out of frame, fixed camera.
  18. 12.6–13.0s Full length, head out of frame.

What changes

You replace the fitted shirt with photos of your own product. The video shows it from behind, so a back photo helps.

Worn as in the original: baggy jeans, flower hair clip, earrings, pendant necklace, wristwatch, bracelet stack, rings and small handbag.

You choose the model from the library, and the background can stay as filmed or change to another setting.

What it costs

13 credits at 720p or 26 at 1080p — one credit per second of video, two at 1080p.

On a monthly plan that is $3.58 to $4.29 a video at 720p, depending on the plan.

Questions

What photos do I need?
A photo of your product — a flat lay or an on-model shot is fine. More angles help with prints and backs, and anything you do not replace stays as it is in this video.
What do I get back?
A vertical MP4, 13 seconds long, at 720p or 1080p. It is silent, so you add your own music when you post.
Can I use the same model for all my products?
Yes. Pick the same model from the library each time, and your videos match across a collection.

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